|Robyn Braley Speaks at BUILDEX Calgary|
Questions that must be answered before the unthinkable happens.
Written by Robyn T. Braley
I speak at business conferences about various aspects of communications and branding. My presentation, 'Crisis Communication; Managing the Risk' always draws an overflow crowd.
Why? Having a plan is usually ... shall we say ... in the big picture plan ... but is often put aside due to more pressing issues. However, a well written plan is the one thing that could save property and, most important, lives when disasters strike.
|Canmore, Alberta floods of 2013|
The photos are sobering. The audience becomes very, very quiet.